Networking 2.0
by Cameron on Mar.16, 2010, under Business
Ok, So Networking works. We all know this – If you go to a function, you meet someone and you can find equally beneficial value… or you just get along, you have networked and now you have a new contact.
But what about “internetworking” or “networking 2.0” or most commonly “Social Networking.” Here’s the simple truth… If you’re not doing it… Start Now!
It’s not going away! It’s like automatic road tolling, you can resist it all you want, but eventually the manual booths will and have gone – and the “I haven’t given you my credit card and have 3 days to pay system is terrible!”
Join Twitter and Linked In – These are the two best business tools for internetworking. Facebook is much more personal and myspace is for kids and bands. Linked In lets you easily manage the people you network in the real and the cyber world, and Twitter is the ultimate information spreading and receiving device.
So be cool, and retweet me.
March 16th, 2010 on 1:27 pm
It’s important to look at social media sites as different audiences or for those with a PR background, different Publics. Each requires you to tailor your message, tone and content to the specifics of public you are having a conversation with.
Twitter is more of an open forum, a place to strech out and share information, there is a little less formality, due to the 140 character limit, and due that you are unlikely to meet many of your followers in real life.
Linked In is all about business. The way you speak to these different audiences, the tone and language you use becomes even more important in the instance that you will be both virtually and physically meeting these people at networking events.
The old adage, first impressions last, probably never envisioned that the first impression would be a digital one but these days we often ‘meet’ people long before we get to sit down and have a coffee.
September 19th, 2010 on 7:58 am
When is more from the Cameron Douglas blog coming … ? Things have been a little quiet lately. Cheers Adrian